Multiple Income Streams

“Why should you actively cultivate multiple sources of income?”


Multiple Incomes- Exactly what is Multiple Income Streams ?  Developing multiple income streams is a way to enhance your present income, help save for the future and provide an “insurance policy” to make sure that if the unthinkable happens you will still have income coming in from various sources.

Why everyone should develop multiple sources of Income for personal Safety

Everyone at one point in their lives look for ways to earn a living. We have compiled an ever growing list of ways to make money, some you know, some will shock you.

The best ways I believe are the “Passive Income” Ways. Invest the money, the time or the expertise and for the most part put it on auto pilot and let the money flow in. Even if you are modestly successful you could potentially provide yourself a decent steady income for the rest of your life.

How many Income Streams should you develop? I recommend developing as many as you can until you are confident that no matter what is thrown at you in life you know that you can always provide for you and your family.

Recently I have turned my efforts to just this, discovering as many possible ways to make money as I can.  Recent events have shown me that single sources of incomes for almost anyone can spell gloom and doom. Most people in America although in the recent past felt as though they were secure financially if they had a good paying job, a nice house and a decent savings in an IRA or a 401K etc. But the “Great Recession” that started in 2008 and has lasted through the present has dispelled this myth. Many of us followed all the advice of the so called “Financial Experts” and where did that get us? For many it was disastrous, for others it has postponed or perhaps even cancelled our Retirement plans.

The answer – Well everyone might have a different answer but for me the answer is to have as many different sources of incomes as possible, especially from the “Passive Income” sources. Now one note on “Passive Income” as you read on you will see that some familiar types of investments are included in the “Passive Income” category but use extreme caution here, that’s not to say they are not good passive sources of income but as most know these sources can disappear quickly. A good example is CD’s, they were relatively safe and providing a great source of income for many Americans. As many discovered though the CD rates can go from a great return of say 10% to 1% almost overnight. When we discuss CD’s later on we will explore strategies to help mitigate this radical loss of income.

Why should you actively cultivate multiple sources of income? As explained previously there are many unexpected pitfalls that just beyond your control. Will you wake up one morning with the value of your home cut in half? Will the next economic bubble burst and take you with it? Will the bank or financial institution you entrusted your life savings to suddenly be declared a Ponzi scheme? Who knows but you owe it to yourself to be prepared. Not so much by saving your way to retirement but by ensuring that you have multiple incomes for life.  Does this mean you should stop saving for Retirement and personal goals?, absolutely not.  Everything the “financial Experts” have taught are true for the most part it’s just that they have left out one of the most important aspects of ensuring your personal financial welfare – your income. Traditional wisdom teaches us to get a good education or to obtain a skill that will get us a great job and provide the income we need. But, Traditional Wisdom is only half the equation in today’s environment. You must go beyond the traditional good job and savings route.

I saw my father work his whole life and save every penny he could only to see it all disappear when my mother fell ill. Now of course he did the right thing and so will the majority of us when face with tragic  circumstances  , but what if he had cultivated multiple sources of income so that when tragedy fell he not only had the savings to cover the tragedy but the income to keep up his lifestyle?

The whole goal is to never have to worry about the loss of a source of income. After all when it comes to investing all the experts say the key to safety is DIVERSITY and why shouldn’t the same hold true with the most important aspect of your life, your income sources? The idea  is to have MULTIPLE sources of income coming in at all times. Doesn’t it make sense to help insure the safety of your family by simply taking the time to set up easy sources of income? No one is asking you to quit your job or to radically change your life just to take a little energy now and devote it to setting up Multiple Income Sources!

I categorize income into three types

  • Active Income – Active income requires you to show up to work each day and actively participate to earn a salary or income.
  • Investment Income – Investment Income is a type of Passive Income with a few exceptions like that of Day Traders or active Stock Traders etc. Investment Income can require very little effort on your part but you can devote as little or as much effort into as you wish.
  • Passive Income – Passive Income requires very little effort on your part once you have set up your business or income system. Passive Income is the Holy Grail of the Multiple Income Sources. A great source of passive income has been made possible by the internet. There are a great number of people making thousands and even millions from things like Blogging, Niche Websites and posting how to or entertaining videos on You Tube. There is no reason why you can’t join in and be a part of it.

The Pitfalls of “ Financial Advisors”

First let me say there are a few great Financial Advisors. These are the exceptions however and while most talk a good talk for the most part they fail to deliver. Financial Advisors basically earn their money in one of two ways and even in both ways in most cases. The first way is they earn commissions from the Funds they steer you to invest in. Now usually they have some really good funds to invest in but I personally am not a big fan of Mutual Funds. Mutual Funds charge you to invest in their portfolios, there can be penalties for withdrawing money too soon, they have requirements that they must meet as directed by their charters such as they have to invest in certain percentages of a certain type of stock or have to hold so much in cash and so on. Mutual Funds rarely beat the overall market on a consistent basis.

The second way is that they charge a fee or percentage of your portfolio for actively managing your account.  This can be good as the more your account grows the more money they make.  But they can also earn a percentage of your portfolio even when your money drops, so either way they are making money off of yours.

Another way of Investing in Mutual Funds is to buy them directly from a Fund Company like Fidelity. Cut out the middle man so to speak. This can be good for those that don’t mind doing a little homework.

My favorite way to invest in the Stock Market is to buy the funds directly through a company like Charles Schwab. I only buy Dividend paying name brand stocks, that is they must pay a dividend and they must be  a company that has a long history of dividends and must be a name I recognize. Examples are Coca Cola, IBM, 3-M, Exxon Mobile, Proctor & Gamble etc.

I buy these stocks ( I recommend at least 15 to start and a goal of 30 stocks in differing sectors like Tech, Communications, Energy, Utilities, etc  for safe diversity ) and except for a quarterly review hold them forever. The only way I sell is if I believe that something major will negatively affect the company for a long time or if the products they sell are no longer relevant. An example of a company that has failed to adapt to modern technology for example would be Kodak – once a dominate force in cameras – that has now become obsolete and failed to quickly adapt.


 Some potential  Income Sources :

  1. Internet Store Sales
  2. Internet revenue from blogs of informational websites
  3. Dividend Stock Income
  4. Investing in Real Estate
  5. Part Time Jobs
  6. Consulting
  7. Turn your hobby into an income
  8. Trading Stocks
  9. Become a “Wheeler & Dealer” bargain, trade and sell for profit
  10. Open a business on the side of your regular job, example : a food or service  Franchise ( I do Not recommend retail businesses )
  11. Become a Real Estate agent on the side.
  12. Flip Houses
  13. Weekly or  monthly yard sales
  14. open an Ebay or Etsy business
  15. Become a Handyman
  16. Write and sell books/e-books
  17. Teach others how to do what you are an expert at.


 As you can see there are many ways to earn extra income but the important thing here is to develop the income sources now before you actually need them. By doing this now you give yourself peace of mind, it will serve as an insurance policy for you and you family and can help you save more money for your future through the extra income generated.


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Make Money with Google Adsense

” almost anyone can create Income streams by simply creating a website or a blog. “

How to make Money using Google Adsense on Your Web Site or Blog

One area that we focus on is Multiple Income Streams and just how important it is to create these for yourself. Having multiple income streams generating income for you and your family helps to create peace of mind. This article is not intended to be some get rich quick scheme, although many have claimed to have generated very good wealth by creating niche web sites or popular blogs. The purpose of this article is to show how almost anyone can create Income streams by simply creating a website or a blog. Like anything else in life your success will depend on your talents and the amount of work you put into it. There are basically two types of websites and blogs – the static information type and the fluid information type. The static type is one that you have permanent information on so that when someone searches for information on that topic, if you have done your job well and have picked a popular topic people will visit and read. The beauty of this type is once it is created it requires very little effort on your part to maintain, there fore once it is monetized you can relax and let the income roll in. The draw back to the static site is that you have to make sure you have information posted that people want or no one will visit your site. You also have to have very good and appropriate search terms which can take a little luck or a lot of expertise. But this type is popular and many have developed these informational type static sites.

The other type can be a fluid type of site or perhaps more like a traditional blog. It is similar to the site in that it is constantly being changed and added to. You need to add articles or posts continually attract visitors and a following so it does take quite a bit of work. On the other hand because the content is constantly being posted it attracts more people naturally and you can have a wider audience. Even better if you can attract followers who love visiting your Blog or Website without the need of a Search Engine to attract them. If you have followers who visit you weekly or daily or on some sort of regular basis this helps to improve your traffic.

The goal is traffic, the more people that visit and read your articles the more money you can make. Makes sense right? Basically there are two ways you make money off of showing ads. The first is by the number of times the ads are shown, usually counted in per thousand impressions. The other is by the number of clicks your ad receives. This can be very lucrative for certain high value products because Google basically has an auction system where the more money a company bids for its ad to display the more money you can make off that click.



I will answer some Common Questions and provide you with a wealth of Information on making money with Google Adsense.

  • Can I make money using Google Adsense?
  • Is Google Adsense a good Ad Company?
  • Is Google Adsense a Scam?
  • Can you Make Money Online with Google Adsense?
  • Can You make money Blogging and using Google Adsense?
  • How can I make Money Blogging?

Can I work at home and earn money from the Internet

The answer is absolutely yes. I would guess to say results will vary as to the quality and type of content you present but it is certainly not unheard of for people to make an extra $200 to $500 per month in  income. (I know because I have fallen into this category). It is really a good feeling to see that extra money being deposited into your account each month. Of course the amounts will vary by the amount of traffic that comes to your site each but as long as you have quality content and adhere to the rules you are set.



You more than likely stumbled upon this article because you are searching for ways to earn money or you are just thinking about monetizing your Web Site or Blog and you don’t know where to start or if it is even worth your trouble. Let’s start off with the basic questions.

What is Google Adsense and how can I earn money by using it on my web site or Blog?

Google has two main components when it comes to advertising. The first of course is the advertisers. They are the companies that are trying to get you to visit their websites, buy their products or services or trying to build brand recognition. They pay Google to show their ads across the internet. They can target locally, nationally or even internationally. They bid on Keywords (Words or phrases that people type in when they are searching for something) An example would be “Wig” a broad termed Keyword or “Costume Wig” or “Red Costume Wig”. The shorter Key Words are called Short Tailed Key Words and the longer more detailed Key Words are called Long Tailed Keywords. This first Google advertising category is called “Adwords”

The second category is called “Adsense” and is for the Website owners or “Publishers”. You simply paste the Code onto your blog or web site to show the ads. Each time people click on the ad you earn money. The amount of money depends on your share from above – that is how much that advertiser bid for your keywords. It is important that your website contain as many Key Words as possible to attract the right people for the right advertiser. (This is why the Subject or theme is important (Discussed Later))


Is Google Adsense a good Ad company to use?

Yes, They are one of the best and I believe the only one that pays per click now. Most pay on a Pay per View (PPV) basis only now. There revenue share is not the best but you will probably do better with Google than other advertising platforms.

What is the advantage of showing Google Ads on my Web Site or Blog?

Well there is one major advantage – To make money! Some people set up several websites for one purpose – to show Google Ads and to earn money. That’s what I do myself. I think of great Web Sites or Blogs. I build them with Content. Place Ads on them and wait for the traffic to build and the money to start rolling in.

How Long does it take to start earning money?

Well, that depends on how much traffic you have coming to your website. A new web site could take as much as two – three years to build up but a good rule of thumb is that a web site with a hundred thousand views each month will earn about $150 – $200 per month. Not going to make you rich by any means but consider this. Build 10 websites or blogs to that amount and you are potentially bringing in $1,500 – $2,000 per month. Not a bad supplemental income. If you have twenty of these sites you could be earning $3,000 – $4,000 per month. See the potential?  Again I will stress it is not easy and it takes time but it is time well worth investing in. Once you have built up your sites the money just keeps rolling in month after month it will be deposited into your account and you don’t have to be present for it to happen. It will be a potential lifetime of income for you.


Where do I find Website Providers or Blogs to Post on that are not expensive?

There are literally dozens of websites and blogs available. WordPress is very popular but be warned that if yo choose WordPress hosting for your blog or site you will not be able to use Google. You will be forced into WordPress Word Ads. It is okay but in my opinion an inferior product as you have no say or control whatsoever in the ad displays.

Is showing Google Ads on Blogs or Website anyone can do?

Yes, If you can put together a Blog or a Website almost anyone can earn money this way. If you can use a computer you can earn money by building Web Sites or by Blogging.

Is it hard to paste the ads onto my website or blog ?

Not usually, Some sites like WordPress ypu will have to install a plugin to let you show ads while others you simply paste the Java Script from Google Adsense and paste it into the page as a script. Once the site is re-published the ads will show.

Can I show Ads on My Website or Blog?

Yes, any blog or Web Site you own can be used to make money by showing ads except as noted on certain sites like WordPress hosted sites. Also Google may have restrictions on sites that have “offensive” content. Check with Google on their current policies.

How do I pick a theme or subject for my Blog or Website?

The best way is to choose a Theme or Subject you are Knowledgeable in or Passionate about or better yet – Both. You will have to post a lot of content about that theme or subject so the more you know or the more passionate about the better.

Some popular themes and Subjects are:

  • Cooking
  • Diets
  • Recipes
  • Health
  • Animal Rights
  • Politics
  • Crafts
  • Art
  • Music
  • Entertainment
  • Movies
  • Television
  • Religion
  • Sports
  • Hunting
  • Fishing
  • Snow Skiing
  • Travel
  • Restaurants
  • Blogging about other Web Sites
  • News
  • Use your imagination and think of thousands more topics!

We sell our own products – Will showing ads take away from our business?

No, you can control what shows on your web site or blog by blocking certain categories of ads or even specific advertisers. I have found with my own web sites that it actually ads to the experience of the user. Let’s face as much as 80% of the traffic to a web site is people that are not specifically looking for the products you are selling but rather just random users stumbling around the internet. Why let these views go to waste, show them ads and hopefully earn a little money from them. After all they are eating up your bandwidth. With my own site  I show ads continually so I am making money even when people are not buying products  from me.

Will showing ads on my site make it look tacky or somehow cheapen it – Will people not visit my website because I am showing ads?

Seriously? Have you taken a look at any of the major sites? They all show ads. People will not stop coming to your site because you are showing ads. People are so use to seeing ads they don’t even think twice about them. Besides many sites are out there to make money, they either have to charge people to visit the site or show ads. Showing ads wins 99% of the time. People will not visit your site for only a couple of reasons, either you are not showing up in the search engines or, you have lousy content on your web site. In most cases its because you have lousy content because otherwise you would be showing up in the searches.

Warnings with Google Adsense :

Google operates with a very strict set of rules that you must follow. Make sure you read their guidelines before placing ads on your site.

Some of the Google rules are:

  • Never click on your Ads.
  • Don’t let family or friends click on the ads.
  • Never trick people into clicking on the ads.
  • Ads have to clearly recognize as ads.
  • Only three Banner Ads are allowed per page
  • You can include Link ads in addition.
  • Your site must have a page dedicated to your sites Privacy Policy.
  • You must not have links to certain types of sites like pornographic Web Sites
  • And more rules – visit their website for current and complete rules.


How can I get traffic (More Visitors to my Site)?

The number one thing to do to drive traffic (Visitors) to your site is to have a Web Site that is rich in good quality, useful and original content. People look for Web Sites to educate themselves, enrich themselves, or to entertain themselves.  If you can meet their needs they will come to your site.  Don’t think it is easy though. Everything you write and do for your web site should be done with the intent of filling the needs of your sites visitor. Stick with the theme. In retail, I had a saying “Don’t sell Hams in a Party Store”. What did it mean? I once hired a Lady as a manager for one of my stores that had previous experience running a Ham Shop where they sold Hams to Tourists.  She told me how well certain items sold at the Ham shop and started ordering them for our store. I quickly learned that what sells well in a Ham store will not sell in a Party Store – and more than likely vice versa. People have expectations when they visit your web site, don’t try and sell them Hams!

Make sure the content on your site is fresh and original. Google will actually punish your site in the rankings if you are copying and pasting from other sites. They have algorithms that are designed to pick up on sites that are doing this. Make sure the content besides being your own and fitting your sites theme is also useful. This will help ensure that once people find your Web Site – they will return to it for more information.

How Much Money Can You Make?

This depends on how much Traffic your Web Site gets and how many people click on or view your displayed ads. There really is no limit and it is not uncommon for some to earn thousands of dollars each month simply by showing Google Ads on their Blogs and Web Sites.

How does Google Adsense Pay ?

They pay you monthly if you earn the minimum amount ($100) They will mail the check to you or you can have it direct deposited into your account.

How long does it take to start earning money with Google Adsense?

You can start earning money from day one but really it depends on the amount of traffic to your web site or blog.  Of course the more traffic and visitors to your site the higher your potential to earn. You earn money when someone clicks on your displayed ads. The amount you earn on each click depends on the type of ad and how much the advertiser bid  for the ad.


Do you have to have paid SEO people to rank your site higher?

Not really, some of these companies can help but generally they are really just putting on a little window dressing and charging you an unbelievable amount of money. There are SEO tricks to help with your rankings but really not worth the money. Your number one goal should be to make money not to spend it. If you want to rank higher the best route is to add good quality and original content to your Web Site or blog. When you deliver great, original content you are giving people what they are looking for when they search the internet, they pick up on it which increases your traffic and increases your ranking in Google. Make sure the content you place on your Web Site or Blog is your own. Don’t copy and paste it to yours. This will not increase your traffic and in fact it will do the exact opposite, it will get you penalized and reduce your traffic. Another thing to avoid is posting “mirrored” content on your sites. If you have an article on one site do not post it on another. Google likes original and unique content. One of the best ways to drive traffic to your site is through the use of Social media – like Facebook and Google Plus. Instagram and others.


Where do I find Google Adsense?

You can find Google Adsense by clicking here


Are there other Ad Companies I can Use ?

Yes there are many Ad Companies out there . Some of the alternatives are :



Revenue Hits

Media.Net ( Yahoo/Bing)





Bid Advertisor







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